Product Designer. AI-native.

Varun Vutukur

Product Designer • Ex-Amazon Visual Innovation

I design scalable digital products, AI workflows, and immersive product experiences.

FinPilot

Stop tracking. Start deciding

Product Designer/ UX Researcher

FinPilot is an AI-powered personal finance app for young Indian professionals managing money across multiple platforms. Today’s users don’t lack financial data — they lack clarity. FinPilot consolidates fragmented financial information and turns it into clear insights, predictive guidance, and actionable decisions. The product shifts personal finance from tracking transactions to making confident financial decisions.

Problem

Users are overloaded with data but lack direction. Most people manage finances across 4–6 apps — banks, credit cards, investments, UPI, insurance, and loans. Each platform shows partial information, forcing users to mentally piece everything together.

This leads to:

  • Fragmentation — no unified financial view

  • Interpretation gap — data without meaning

  • Decision paralysis — awareness without action

“I earn well, but I don’t know where my money goes.”

Opportunity

The market is built around tracking, not guidance. Existing tools (Mint, YNAB, INDmoney, Cleo):

  • Show past transactions

  • Categorise spending

  • Visualise historical data

But they don’t help users decide:

  • What should I do next?

  • Am I on track?

  • Can I afford this?

The gap is clear: From financial tracking → to financial decision-making

Solution

FinPilot is designed around four core pillars:

Financial Clarity: Simplifies financial data into a single, understandable view.

  • Financial Health Score (0–100)

  • Unified dashboard across accounts

  • Smart categorisation

  • Monthly summaries

Intelligent Guidance: Transforms data into actionable insights.

  • AI Financial Copilot

  • Context-aware recommendations

  • Behaviour-driven insights

  • Goal suggestions

Predictive Planning: Helps users understand future outcomes before making decisions.

  • Scenario simulation

  • Wealth projections

  • Goal-based planning

  • Investment forecasting

Automated Optimization: Builds better habits with minimal effort.

  • Smart alerts

  • Automated savings

  • Investment suggestions

  • Behavioural nudges

System Flow

The experience is structured across 5 flows and 31 screens, covering real-world scenarios, edge cases, and recovery paths.

1. Onboarding & Setup

  • Account creation and verification

  • Multi-account linking

  • Error handling and fallback

  • Goal setup

  • AI personalisation

2. Home & AI Copilot

  • Financial Health Score as entry point

  • Spending insights and transactions

  • AI Copilot accessible from multiple contexts

  • Context-aware recommendations

3. Goals & Simulator

  • Goal creation and tracking

  • AI savings suggestions

  • Predictive simulator with real-time projections

  • Alternative recommendations for unachievable goals

4. Notifications & Deep Links

  • Centralised notifications

  • Context-based alerts

  • Deep linking into relevant states

  • Secure re-entry (auth gate)

5. Automation & Rules

  • Create and manage financial rules

  • Configure triggers and actions

  • Conflict detection and resolution

  • Active rules dashboard

Impact

FinPilot delivers a complete, end-to-end product system:

  • 31 high-fidelity screens across 5 flows

  • Full design system (typography, color, components)

  • AI Copilot integrated across key user moments

  • Product structured around decisions, not transactions

  • Improved savings behaviour

  • Reduced overspending

  • Increased decision confidence

  • Higher engagement with AI guidance

  • Strong user retention